PRIVACY POLICY


Last Updated:
 1st July 2026

The Shen Den ("we", "our", or "us") is committed to protecting your privacy and handling your personal information responsibly.

This Privacy Policy explains how we collect, use and protect your personal information when you visit our website, complete our forms, book appointments or contact us.

Who We Are 

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The Shen Den

Owner: Aimee Perdrix

Location: Carlisle, Cumbria

Email:  hello@theshenden.co.uk

Telephone: 07368958986

If you have any questions regarding this Privacy Policy or your personal information, please contact us using the details above.

What Information We Collect

Depending on how you interact with us, we may collect:

  • Name

  • Address

  • Telephone number

  • Email address

  • Date of birth

  • Emergency contact details

  • Medical history

  • Health information relevant to treatment

  • Lifestyle information

  • Appointment history

  • Payment information (where applicable)

  • Website usage information through cookies and analytics

We only collect information that is necessary to provide our services safely and effectively.

Special Category Data

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As an acupuncture and holistic therapy clinic, we collect health information.

Health information is classed as Special Category Data under UK GDPR.

We only collect this information:

  • with your explicit consent;

  • where necessary for healthcare purposes; or

  • where required by law.

How We Use Your Information

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We use your information to:

  • arrange and manage appointments

  • provide safe acupuncture and complementary therapy treatments

  • maintain accurate clinical records

  • communicate regarding appointments

  • send receipts and invoices

  • respond to enquiries

  • improve our services

  • comply with legal and professional obligations

Where you have provided consent, we may also send occasional newsletters, wellbeing information or special offers.

You can unsubscribe from marketing communications at any time.

Legal Basis for Processing

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Under UK GDPR, we process your information under one or more of the following lawful bases:

  • Consent

  • Performance of a contract

  • Legitimate interests

  • Legal obligation

  • Provision of healthcare services

Marketing

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We will never add you to a marketing list without your permission.

If you choose to receive emails from us, you may withdraw your consent at any time by clicking "unsubscribe" or contacting us directly.

How Long We Keep Your Information

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Clinical records are retained in accordance with professional guidance and legal obligations.

General enquiry information will normally be retained only as long as necessary to respond to your enquiry.

Marketing preferences are retained until you withdraw consent.

Sharing Your Information

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We do not sell your personal information.

Your information may be shared only where necessary with:

  • secure appointment software providers

  • payment providers

  • our professional insurers

  • healthcare professionals (with your consent unless legally required)

  • regulatory or legal authorities where required by law

Keeping Your Information Safe

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We use appropriate technical and organisational measures to protect your personal information against unauthorised access, loss or misuse.

Your Rights

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Under UK GDPR you have the right to:

  • access your personal information

  • request correction of inaccurate information

  • request deletion in certain circumstances

  • object to processing

  • restrict processing

  • withdraw consent

  • request data portability where applicable

You also have the right to complain to the Information Commissioner's Office (ICO).

Changes to this Policy

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We may update this Privacy Policy from time to time. Any updates will be published anywhere this statement is available.